Red Bull announce 'bold' partnership with iconic brand

Red Bull Racing has announced a collaboration with American footwear brand Crocs, launching a limited-edition collection.

The partnership brings together the six-time constructor champions with Crocs, the Colorado-based company known for its distinctive foam clogs that became a global phenomenon after launching in 2002. 

The collection centres around the Crocband Clog, which draws direct inspiration from Red Bull's RB22 Formula 1 car. 

The design incorporates a sculpted rear wing heel, raised halo detail, and a miniature driver figure on the upper surface

A second offering, the Classic Runner, takes cues from racing silhouettes and motorsport utility.

Both designs, which have been described by the team as “bold”, will be available alongside Red Bull Racing Jibbitz charms, allowing fans to personalise their footwear with motorsport-themed accessories.

The collaboration represents Red Bull Racing's latest venture into lifestyle products, following the team's successful merchandise expansion in recent years.

While Crocs has previously collaborated with various entertainment and sports properties,  this marks the brand's first partnership with a Formula 1 team.

The collection will be available from May 21 through Crocs' website and select retail partners.